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Popular Highlights in this book
  1. There are three criteria he instructs managers to consider when they are hiring: Will you admire this person? Will this person raise the average level of effectiveness of the group he or she is entering? Along what dimension might this person be a superstar?
    Highlighted by 3,652 Kindle readers
  2. People who love all fields of knowledge are the ones who can best spot the patterns that exist across nature.
    Highlighted by 3,519 Kindle readers
  3. “You know the business plan won’t survive its first encounters with reality,” he says. “But the discipline of writing the plan forces you to think through some of the issues and to get sort of mentally comfortable in the space. Then you start to understand, if you push on this knob, this will move over here and so on. So, that’s the first step.”
    Highlighted by 3,263 Kindle readers

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From the Publisher

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Invent and Wander: The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

Editorial Reviews

Review

A Wall Street Journal Bestseller

About the Author

About Contributors Jeff Bezos and Walter Isaacson:
This book is a collection of writings and public statements by
Jeff Bezos, founder and CEO of Amazon. Bezos is also the founder of aerospace company Blue Origin, which is working to lower the cost and increase the safety of spaceflight, and he is owner of the Washington Post. In 2018, he founded the Bezos Day One Fund, which focuses on funding non-profits that help homeless families, and on creating a network of tier-one preschools in low-income communities. Bezos graduated summa cum laude, Phi Beta Kappa in electrical engineering and computer science from Princeton University in 1986, and was named TIME Magazine’s Person of the Year in 1999.

Walter Isaacson is the author of several books, including The Innovators and Leonardo da Vinci.

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Product details

  • Publisher ‏ : ‎ Harvard Business Review Press; 1st edition (November 17, 2020)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 288 pages
  • ISBN-10 ‏ : ‎ 1647820715
  • ISBN-13 ‏ : ‎ 978-1647820718
  • Item Weight ‏ : ‎ 9.5 ounces
  • Dimensions ‏ : ‎ 7.76 x 5.08 x 0.74 inches
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    Walter Isaacson is writing a biography of Elon Musk. He is the author of The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race; Leonardo da Vinci; Steve Jobs; Einstein: His Life and Universe; Benjamin Franklin: An American Life; The Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution; and Kissinger: A Biography. He is also the coauthor of The Wise Men: Six Friends and the World They Made. He is a Professor of History at Tulane, has been CEO of the Aspen Institute, chairman of CNN, and editor of Time magazine.

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    Discover more of the author’s books, see similar authors, read book recommendations and more.

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Learn more how customers reviews work on Amazon

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Customers say

Customers find the book insightful, inspiring, and fascinating. They describe it as a great, interesting, and fun read. Readers also appreciate the blend of personal anecdotes and strategic insights.

AI-generated from the text of customer reviews

47 customers mention "Insight"47 positive0 negative

Customers find the book insightful, inspiring, and fascinating. They say it's a great guide for many aspects of life. Readers appreciate the pure wisdom and logic in the writings from Jeff. They also appreciate the real information on Amazon culture, history, skill, and product development.

"…Lots of great leadership, business and life wisdom in this book…." Read more

"It is interesting to see the in-depth of Bezos letters, his simple but profound strategy… and not to forget, his passion for a better world…." Read more

"…Although this book does provide good insights into Mr. Bezo's childhood and family life, it is a shame the author didn't (or wasn't allowed to) mine…" Read more

"…It's an amazing story of what a determined, smart and intuitive person can accomplish in a mere twenty five years…." Read more

41 customers mention "Readability"31 positive10 negative

Customers find the book interesting, fun, and admirable. They also appreciate the introduction and many letters by Jeff on space travel. Readers mention it's a great book to take on a flight and worth getting.

"This was a great read. Bezos is a wicked smart dude. He quotes Warren Buffet and Benjamin Graham, Buffett’s teacher at Columbia…." Read more

"…This fact and the second reason combine to make this an interesting book, but not the exceptional narrative it could have been had it taken a more…" Read more

"…This book s a wonderful." Read more

"…The second half is full of anecdotes, but it is rather repetitive. You reread stories about Jeff’s life multiple times, which is certainly redundant…." Read more

9 customers mention "Story quality"9 positive0 negative

Customers find the story interesting. They say the book's blend of personal anecdotes and strategic insights provides a captivating read.

"…Chronological account. Fascinating!!…" Read more

"…It's an amazing story of what a determined, smart and intuitive person can accomplish in a mere twenty five years…." Read more

"…The second half is full of anecdotes, but it is rather repetitive. You reread stories about Jeff’s life multiple times, which is certainly redundant…." Read more

"…The book's blend of personal anecdotes and strategic insights provides a captivating read for anyone interested in entrepreneurship and creativity…." Read more

3 customers mention "Ease of learning"3 positive0 negative

Customers find the book an easy way to learn how big bets and clarity of vision fueled Jeff Bezos. They also say it's insightful and a fast read that peeks inside his head.

"The book was easy to understand and give a glimpse of how Jeff Bezos went through his years at Amazon." Read more

"…interesting than the speech summaries in Part 2, but overall this is an easy, information-rich read that gets you close to the mind of one of the…" Read more

"Insightful, and easy read to peek inside Jeff Bezos head…" Read more

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5.0 out of 5 stars

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Reviewed in the United States on July 28, 2024

This was a great read. Bezos is a wicked smart dude. He quotes Warren Buffet and Benjamin Graham, Buffett’s teacher at Columbia. Lots of great leadership, business and life wisdom in this book.
Reading about the origin of Amazon Web Services (something near and dear to my heart after working in tech for a couple years) was fascinating.

AWS sales grew faster than marketplace sales. Amazon had no direct competitor in the cloud for 7 years, which is unheard of.

He also goes into reading balance sheets at one point which was really interesting. I didn’t read this book expecting a mini masterclass in valuing companies so that was a bonus.

Reviewed in the United States on June 21, 2024

The book was easy to understand and give a glimpse of how Jeff Bezos went through his years at Amazon.

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Reviewed in the United States on August 18, 2024

Fascinating 🤔
Online e-commerce, it’s birth. Technology’s rapid movements in time and PACE. EXPONENTIAL GROWTH, tapping into human imagination along with a gathering of technological advancement beyond at times or human creative imaginations, WOW, we did that? Amazon. The best shopping experience I’ve ever experienced. Learning from customers to provide a dynamic customer relationship that continues to improve!
Trials and the journey of what made Amazon what it is: Jeff Bezos, in his own words, his world glimpse to prosper e-commerce, transparent reporting to it’s shareholders. Chronological account. Fascinating!!

Reviewed in the United States on April 3, 2024

It is interesting to see the in-depth of Bezos letters, his simple but profound strategy… and not to forget, his passion for a better world. We can learn much from this book.

Reviewed in the United States on June 16, 2021

This is an interesting book for a couple of reasons. First, Jeff Bezos is an interesting person who, after finding (or more accurately making) his niche, has become a wildly successful businessman. Although this book does provide good insights into Mr. Bezo’s childhood and family life, it is a shame the author didn’t (or wasn’t allowed to) mine this vein of literary ore more fully. This fact and the second reason combine to make this an interesting book, but not the exceptional narrative it could have been had it taken a more biographical approach. Second, the first half of this book is nothing but Amazon shareholder letters from 1997 through 2019 reproduced in their entirety. This makes for horribly repetitive, dull reading. Don’t mistake me, there is great content in these letters from which a talented author could weave together a fascinating narrative of corporate growth and societal change for a highly innovative company. Too bad the author leaves this rich literary vein untapped as well. While I recommend this book to anyone interested in innovation, business strategy, or specifically in the Amazon corporation; I have to wish someone will use this work and other material to actually accomplish what this narrative unsuccessfully attempts – providing greater insight into what makes both Mr. Bezos and Amazon tick (what drives them).

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Reviewed in the United States on November 17, 2020

Over the last few years, I’ve had the opportunity to do a deep dive research into Amazon to ask how did Jeff Bezos grow Amazon to the size it is today?

And I’m excited to share with you this new book, Invent & Wander, the collected writings of Jeff Bezos. It includes an introduction by Walter Isaacson. This book is a compilation of all of the Letters to Shareholder Jeff Bezos has written over the last 22 years. Part 2 includes additional information and transcripts from interviews Bezos has given over the years.

The Amazon.com website went live in July of 1994. Bezos began by selling books online, something that hadn’t been contemplated before using this new thing at the time, called the internet. After great initial success, in May of 1997, Amazon filed for an initial public offering (IPO) to raise additional capital to support their already fast growth. The initial stock price was $18 per share, and they raised about $54 million Amazon would use to fund their continued growth. If you had invested $10,000 in 1997, it would be worth about $12 million – a phenomenal 120,000% growth.

Jeff Bezos wrote his first 1997 letter to shareholders published in April of 1998. Bezos wrote a new letter every year for the last 22. He renamed shareholders to shareowners in a subsequent letter.
Bezos shared his secret sauce for growing Amazon – hidden in plain sight – in each of these letters. The best way to highlight what you will get out of reading these letters is to highlight what Isaacson said in his introduction. “”Here are the five that I think are most important:””

Focus on the long term. Bezos talked about this in the 1997 letter. It’s what I call, Apply Long Term thinking. At Amazon, we will make decisions based on long term investment. Meaning we’re not going to do short term Wall Street quarterly earnings thing we look to the future and are planning and investing for the future, number one number two.

Focus relentlessly and passionately on the customer. Bezos calls this Obsess over customers and invent on their behalf.

Avoid PowerPoint and slide presentations. It is interesting Isaacson included this as a key point. I believe this is one of the keys to Amazon’s ability to continue to invent. This process has come to be called the 6-Page Narrative, which is described in the 2017 Letter. In 2004 Bezos send an email to his senior leadership team called the S-team, and said, No longer will PowerPoint presentations be allowed in our senior leadership team meetings. Instead, people will write a narrative and hand it out at the document at the beginning of the meeting. I believe it is one of those critical components to Amazon’s invention toolkit they continue to use today.

Focus on big decisions. Or, what I call, generate high-velocity decisions. Bezos goes into detail in the 2005 Letter. As an organization grows, it tends to slow down decision making to the point that it negatively impacts growth. So to continue growing, you need to be making decisions quickly. He identifies two types of decisions, Type one and Type two. Type one decisions are big bet the farm decisions, and they should be made slowly deliberately with lots of data. Most decisions in large companies are not Type one decision. They are Type two. Type two decisions are easier to change. You can change your mind and decide to change directions. You can turn around and go back through that door, make another decision, change direction.

Hire the right people. In the 1998 Letter, Bezos describes three questions to ask about anyone interviewing for a job. 1) Do you admire this person? 2) Will they raise the average level of effectiveness of the group they are entering? 3) What other dimension do they bring to the job besides skills and experience?

So this is just a small synopsis of the book. I recommend you read the shareowners Letters (Part 1), like a book. Then start reading through Part 2 and listen as Bezos adds depth and dimension to the principle he shares in the Letters.

Be sure to take notes along the way. There is a lot to learn.

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Reviewed in the United States on June 18, 2021

There are important take aways in this book. Although it is often repetitive, perspectives on management and space exploration show real genius. It’s an amazing story of what a determined, smart and intuitive person can accomplish in a mere twenty five years. Bezos is a giant whose drive and innovation will make him the top leadership success story of the twenty first century.

Top reviews from other countries

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Eduardo G.
5.0 out of 5 stars Una visión siempre largoplacista

Reviewed in Mexico on January 25, 2022

Aún teniendo en cuenta que los escritos que contiene este libro los puedes encontrar fácilmente en Google de forma gratuita (la mayoría son las cartas a inversionistas) el libro vale totalmente la pena.

La visión empresarial de Jeff Bezos es sobresaliente, tan es así que me atrevería a decir que sin ella Amazon no hubiera podido prosperar.

Es una lección práctica no solo de administración, de inversión también, siempre a largo plazo, muy enfocado en el cash flow más que en otras métricas, sacrificar un margen de utilidad mayor el día de hoy por la lealtad del consumidor y ganar sus compras futuras.

Excelente libro.

David Pullara
5.0 out of 5 stars Read this to 10X your Business Thinking

Reviewed in Canada on January 17, 2021

Jeff Bezos is, without question, one of the most successful entrepreneurs that has ever lived. This book is a collection of his thoughts and ideas over the past 20+ years, and provides a fascinating inside look into his mind.

Reading this book will help you understand how Amazon went from start-up to behemoth in just 26 years — and how its founder became the world’s richest person in the process process — by being customer-obsessed and making decisions in the right way.

Saish gaitonde
5.0 out of 5 stars Good book

Reviewed in India on August 28, 2022

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Consumer
5.0 out of 5 stars Awesome book

Reviewed in Germany on November 18, 2021

A deep analysis of Jeff’s thoughts and newsletters. I’ll recommend book to anyone who wants to learn about the history of Amazon and its visionary leader.

Corrado
5.0 out of 5 stars Inspirational

Reviewed in Italy on May 17, 2021

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